6 Benefits of a Mobile App for Wellness Therapists
Wellness therapists have become an integral part of the health industry. While this might seem like a new field, wellness programs have been part of society for centuries. There is evidence that in ancient civilizations such as Greek and Egyptian, there was great emphasis on wellness. In the Orient, healthy lifestyles were strictly followed and modern wellness programs borrow heavily from these practices.
As a wellness therapist, you obviously face more challenges today not only in maintaining a constant flow of clients but also in providing excellent services. Luckily, you have one thing that ancient wellness experts did not have; revolutionary mobile technology. One of the greatest innovations of modern times is mobile telephony and you can leverage it not only to grow your business but also provide better services.
Mobile app development has revolutionized the way consumers get services and products online. If you have been struggling to steady your wellness practice, it is time to learn how a mobile app can instantly change your fortunes. A Smart Insights Study shows that 80% of internet users are on mobile. 90% of these spend 90% of their time on mobile apps, which means this should be your catchment area.
If you want to reap from the growing numbers of internet users, you must build a branded mobile app for your wellness clinic. Below is a guide on how mobile development will work for your clinic;
- Increased Brand Visibility
There are millions of websites online but according to Google, only 52% of these make money from their online presence. The problem of course lies in poor visibility. If your wellness clinic is not visible to internet users, then you simply don’t exist. Businesses that rank highly on search engine result pages (SERPs) get more traffic.
With a spa mobile app, you are more visible to your target audience. It is now possible to target a local audience with your mobile app. With most people spending time on their mobiles, you will increase the chance of clients finding you by being in their way in form of your mobile app.
- Scheduling and Booking
One of the trickiest aspects of running a wellness program is of course maintaining a seamless booking and scheduling process. Your clients want an easy appointment booking procedure and with a mobile app, you have the capacity to do exactly this. With a few clicks, your clients will find the most ideal slot and book without having to call or visit your clinic. This not only saves time but also improves customer satisfaction.
- Building Customer Loyalty
The modern consumer is being bombarded with advertisements and with time, they shut out the din and only look for genuine connection with a brand. With a mobile app, you are advertising your business in a subtle manner and potential clients will find this a better way to interact with you. If you provide good user experience with your mobile app, they will keep returning. Customer loyalty in the contemporary business environment is hard to attain and it is no wonder most spa owners are going for mobile apps to achieve this.
- User Engagement
Consumers today are lost for choice and if you are not quick to convert leads, your wellness program will not pick. With a mobile messaging app, it is easier to interact with potential wellness clients. They can book appointments and confirm booking easily. You should have a live chat team dedicated to the app traffic to guarantee prompt replies. Good user engagement gives your business more human feel and clients will find it easier to interact with your staff.
- Standing Out
If you are thinking of building a mobile app for your wellness clinic, you must have done some market research. It is surprising that small businesses are not yet adopting mobile apps to attract and retain clients. By being a trendsetter, you will attract potential clients with your forward thinking approach. The contemporary customer is always looking for innovative businesses and you can capitalize on this to promote your program.
- Promote Services
Whether you run educational seminars, a spa, health fitness course or corporate wellness programs, you have to promote your services online. While there are many ways to do this, a mobile app is the easiest option. You are just a few clicks away and target clients can interact with you easily. You can promote new services, events, offers, discounts, and provide informational resources to boost the health of your clients.
A mobile app is a must for every wellness therapist today. It is suitable to easily engage with your target clients and guarantees high ROI. If you are looking for a custom iPhone apps development company, reach out to W2S Solutions.